The codeshare flight between Hong Kong Airlines and Virgin Australia took its inaugural from Melbourne, Australia and touched down the Hong Kong International Airport last evening, marking both airlines’ cooperation under a strategic alliance that they announced early this year.
The codeshare partnership enables both airlines to create an expanded network of destinations across Hong Kong, mainland China, and Australia, aiming to offer more choices and higher conveniences for travelers.
Under the codeshare agreement, Hong Kong Airlines codeshares with Virgin Australia on its five return services per week between Hong Kong and the Gold Coast and Cairns, Australia. Virgin Australia customers traveling on these services will also be able to book onward travel to mainland China under an interline agreement with Hong Kong Airlines. On the other hand, Hong Kong Airlines customers traveling to or from Hong Kong will enjoy codeshare flights to 11 destinations on the Virgin Australia network.
Following the inaugural flight, the airlines also kicked off a reciprocal frequent flyer benefits program as part of the first phase of the alliance. Hong Kong Airlines’ Fortune Wings Club (FWC) members will be able to earn FWC Award Points and Status Qualifying Points when enjoying the following services:
• All Virgin Australia flights between Hong Kong and Melbourne,
• All Virgin Australia Trans-Tasman flights
• All Virgin Australia domestic flights
Members of Virgin Australia’s Velocity Frequent Flyer program will be able to earn Velocity Frequent Flyer Points and Status Credits when travelling on eligible flights operated by Hong Kong Airlines.
More benefits including lounge access, priority check in, priority boarding, and additional baggage will be available in the coming weeks. Fortune Wings Club members will also be able to use their Fortune Wings Club Points to redeem award tickets on Virgin Australia. This upcoming redemption channels and reciprocal elite members’ benefits will also create a perfect flight experience for members.
Mr Tang King Shing, Vice Chairman of Hong Kong Airlines remarked: “The alliance with Virgin Australia is one of the major steps of Hong Kong Airlines’ global expansion strategy in turning ourselves from a regional airline to an international carrier. We are thrilled to achieve the frequent flyer program collaboration and offer more benefits to customers. By combining both airlines’ strengths, we provide travelers not just enhanced connection between Hong Kong and destinations in the Oceania, but also enhance their entire travel experience with luxury services bringing in by both airlines.”
Mr John Borghetti, Virgin Australia Group CEO said: “We are pleased that residents in Hong Kong will now be able to experience our world-class product and service when flying to Melbourne. We are also excited for Fortune Wings Club members to enjoy our Velocity Frequent Flyer benefits and to be rewarded for travelling us.”
Culled from Eturbonews.com