This was disclosed in a statement signed by Mrs Adamma Afanga, assistant director, Press Unit of the corporation, on Friday Abuja.
“We are in the digital era; Nigeria has to explore all the benefits through adaptation and deploying the best technology along the tourism value chain.”
According to her, the corporation would also partner with the Niger Delta Development Commission (NDDC) to ensure a quick intervention on developing some tourism assets in the South-South region. “It was necessary to redefine this sector by giving it a brand identity that is easy to sell in order to stimulate economic growth as well as re-positioning the Nigerian Tourism Industry.
She further disclosed that redefining the industry would have multiple effects on job creation, poverty alleviation, as well as strengthen the nation’s GDP and boost foreign exchange.
“One of our strategic imperatives is to bring all stakeholders under one umbrella to sell a single all inclusive tour packages for Nigerians.
“We need to package tourism in a simple manner that the average Nigerian can use, if we don’t package it well, individuals cannot take advantage of it.”
Culled from Nigeriacommunicationsweek.org